Chaos Engines and Aritzia Mania
plus: a programming note within
Two 25-year-olds could be elected to Congress, a historical rarity; Gen Zers are hoping for a housing market crash so they can afford to buy a home (I mean, same?); and — unrelatedly — Gen Z is the most materialistic living generation.
A quick lil’ note: There will be no newsletters next week because I’m getting married! I’ll see you back here on the 27th.
As a thank you for your support, I’m unlocking last weekend’s subscribers-only back-to-school edition for 24 hours. If you, like me, want to geek out about all things BTS (not the boy band), you can read it here.
Also: There will be a subscribers-only weekend edition this Saturday, as usual, so keep an eye out and upgrade here if you’d like.
ARITZIA BECAME A GEN Z DARLING ON TIKTOK. WHAT NEXT?, voguebusiness
”Brands like Aritzia appear to have made an effort to get on TikTok and understand what Gen Z is talking about, then design collections that address those same issues.” — Thomaï Serdari, director of the fashion and luxury MBA at New York University's Stern School of Business
(Big thanks to reporter Maura Brannigan for interviewing me for this piece…and big apologies to reporter Maura Brannigan for not saying anything nearly as insightful as Thomaï).
JESSICA COEN, FORMER EDITOR OF MASHABLE AND JEZEBEL, JOINS MEDIA STARTUP THE NEWS MOVEMENT, observer
The journalism kid in me loves a media story like this more than anything. Jessica Coen, formerly of Gawker and New York Magazine and a bunch of other places, is joining The News Movement, a Gen Z-ish startup that “[publishes] video and audio journalism on social platforms.” It began publishing in the U.K. last year and will launch in the U.S. this October.
‘DO REVENGE’: PAYING HOMAGE TO TEEN CLASSICS BY WAY OF HITCHCOCK, nyt
The Netflix dark comedy, out tomorrow, is full of winks to its teen film forebears, including Mean Girls, 10 Things I Hate About You, and Clueless.
“Teenage girls are fascinating. They are these little engines of chaos,” said Robinson, who created the MTV series “Sweet/Vicious” and co-wrote “Thor: Love and Thunder.” She added, “High school in and of itself is its own stage and the perfect way to tell these types of twisty, turny stories.”
THE GREAT INFLATION IS BEATING THE GREAT RESIGNATION, fortune
In the last year, almost half of American workers received pay raises and over 20% found a better-paying job. Younger workers were obviously more likely to find a better-paying job, with 35% of Gen Zers and 28% of millennials joining the Great Resignation.
WAKE-UP CALL: THE ‘DIRE’ FINANCIAL INEQUITY FACING YOUNG DESIGNERS UNDER INFLATION, wwd
Designer Kadeem Lamorell, “who showed one of the strongest thesis collections at Parsons School of Design The New School last year,” works full time as the press coordinator at Telfar and is living with their family in Flatbush, Brooklyn, to save the “bare minimum” $10,000 needed to create a collection.
CHRISTIANITY IS SHRINKING IN THE U.S., fastco
The drop in Christianity typically happens between the ages of 15 to 29, when 31% of people raised Christian move away from the faith or convert to another religion. (Mostly the former, though — only 6% of the U.S. population identifies with non-Christian faiths, including Judaism, Islam, Hinduism, and Buddhism).
One last thought: If you’re in NYC, hit up Selleb’s pop-up this weekend. They are an absolute Gen Z force…no one has as good of taste as Chloe and Claire!