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Coconut Girl and ASMR Elegance
Your daily digest of youth culture
OLIVIA RODRIGO STUDIED ALL THE RIGHT MOVES
She “tries on the punk-pop of YUNGBLUD, the pop-rock singularity of Sucker-era Charli XCX, the ASMR elegance of Lorde and Billie Eilish, and the folk-pop balladry of early Taylor Swift.” vulture // Related: The aughts seem both cooler and sadder in retrospect. atlantic
THE INSTAGRAM ACCOUNTS HELPING GEN Z NAVIGATE EXISTENTIAL DREAD
Motivational affirmations with an aesthetic that can only be described as “Lisa Frank meets early-2000s-era Perez Hilton meets seventh-grade graphic design projects.” rollingstone // Plus: The influencers are burned out, too. vox
CAN TV SHOWS HELP TEENS NAVIGATE BULLYING, DEPRESSION AND OTHER MENTAL HEALTH ISSUES?
Yes, according to this study — which was funded by UCLA, not Netflix, believe it or not. ucla
“COCONUT GIRL” IS ON TIKTOK’S SUMMER FASHION MOODBOARD
“The Coconut Girl aesthetic borrows heavily from Y2K nostalgia and is a flirty mix of maximalist pastels and youthful tackiness.” I’m having extreme flashbacks to Delia*s catalogs and a certain pair of Hawaiian print Roxy platform slides I begged my mom for when I was 13. nylon
THE NEXT FRONTIER FOR CHINESE LUXURY RESALE PLATFORMS: THEIR OWN BRANDS?
It will be interesting to see how brands’ (self-professed) commitments to sustainability and reducing carbon footprints evolve. jingdaily // Speaking of: Gen Z’s used clothing hacks won’t save the Earth…especially if they don’t stop shopping on Shein. bloomberg
DAIRY CHECKOFF REACHES OUT TO GEN Z
A deep cut from the wires but too good not to include: Big Dairy is partnering with influencers Captain Sparklez and Rosana Pansino “to share how dairy helps them ‘Beat the Lag’ and enlist Gen Z to hack the ultimate gaming snack.” I’m sure that’ll work. agnewswire
One last thought: