Crypto Investing and Gassing Up
tiktok is the new amazon?
The incomparable Marisa Meltzer is writing a tell-all book about Glossier; J. Crew tapped cool-kid running brand Tracksmith for a sports capsule; Adam Sandler is Gen Z’s second favorite celeb (Ryan Reynolds, not Harry Styles, is #1); and a pair of 1880s Levi’s jeans just sold for $76,000 to a Gen Z buyer.
IF YOU WANT THESE BIRKENSTOCKS YOU MAY HAVE TO PAY UP, nyt
If you’re a frequent reader of this newsletter, you probably don’t have to click the headline to know it’s about Birkenstock Bostons. Sales of Bostons are “up double digits,” according to a spokesperson for Birkenstock, and pairs are now going for nearly twice the price. The improbable rise of the Birkenstock Boston has been a slow build — in 2021, they were spotted on Gen Z faves Kendall Jenner, Kaia Gerber and Emma Chamberlain, and now my god they are everywhere, my feet included.
HOLLISTER LETS TEENS SEND THEIR ONLINE CARTS TO PARENTS FOR CHECKOUT, wsj
How has no retailer done this already?!
The Share2Pay system will initially only be available to customers in the U.S. and U.K. using the Hollister app. It lets shoppers send their shopping carts to the ultimate buyer via text message in lieu of a traditional checkout mechanism. Buyers can choose to delete or edit certain items for size and color before entering their card details to pay in the app.
TIKTOK IS PLANNING ITS OWN U.S. FULFILLMENT CENTERS, ACCORDING TO JOB LISTINGS, theverge
Interesting news following last week’s reports about TikTok’s push into live shopping (with the help of TalkShopLive): TikTok is reportedly building its own shopping fulfillment centers in the U.S., according to more than a dozen job postings first spotted by Axios. Is TikTok the new Amazon or…
GEN Z BANKING APP STEP JUST RAISED $300 MILLION IN DEBT FUNDING AND LAUNCHED CRYPTO INVESTING, techcrunch
Fintech startup Step, which bills itself as a banking app for teens, announced $300 million in debt funding yesterday; they also announced plans to launch crypto investing — and soon stocks — for customers under 18 on the app. Sure, why not! I mean, what’s the worst that could happen, right? (To be fair, Step promises a financial literacy education component and there are supposedly parental guardrails in place; for now, I am optimistic but not convinced.)
WHY ARE KIDS SO SAD?, nymag
If you read one piece about teens and mental health this year (decade?), it should be this one. “If pundits are sick of hearing about adolescents and their genders, perhaps we’d all be better off if they arranged to spend a little less time monitoring teenagers.”
One last thought:
The jeans I - have so many questions