Rihanna just made Forbes' billionaires list; Netflix adds a “short-ass movies” category thanks to Pete Davidson’s very good SNL sketch; Balenciaga's TikTok is a weird, wonderful k-hole, and welcome to the girlbossification of crypto.
TEENS ARE WORRIED ABOUT THE U.S. ECONOMY, BUT THEY'RE STILL SPENDING ON NIKE AND LULULEMON, cnbc
I’m planning to dig into this survey a bit more in the weekend edition (💸 for paid subscribers! 💸), but I find it fascinating that most teens are “either unsure of or uninterested in the so-called metaverse” despite the fact that youth-focused retailers like Nike and PacSun have invested heavily in this area.
GEN Z TIKTOK BRANDS ARE CHANGING HOW WE SHOP, voguebusiness
Just three years in, Djerf Avenue, the fashion label launched by 19-year-old Swedish influencer Matilda Djerf, has $8 million in annual sales and 18 employees. And it’s pretty much all thanks to TikTok. Djerf Avenue increases the quantity each time it drops its bestselling “Favourite Pants” ($150 a pop) but they still sell out, says the founder.
GEN Z HAS EMBRACED ‘SLOW DATING’, fortune
Tinder’s CEO has given a number of interviews lately pushing the trend of “slow dating” — “a more deliberate, intentional way to approaching going from the first swipe online to the first meetup in real life.” A convenient theory for an app that makes money on endless dating vs finding one’s “soulmate” (if you believe in that kind of thing).
The "millennial journey" on Tinder was typically match, chat online, then go for a date within a week or two, she said. But Gen Z is approaching things at a very different pace: "You match with someone, you chat, you go on an Animal Crossing date, you chat some more, you exchange Spotify playlists, and then two months later, you might go on a date," Nyborg told Fortune.
HOW TIKTOK KILLED THE BEAUTY YOUTUBER, businessoffashion
Now, what compels Gen Z’s to buy products isn’t followers, fancy videos, caked-on foundation or a collaboration with a mega beauty brand. It’s another high school or college student with a TikTok video that just went viral.
WOULD YOUNG PEOPLE FIGHT FOR AMERICA?, wsj
A bunch of students weigh in, and the consensus is “kinda, probably?”
The youth of America tend to see only active soldiers as those fighting for their country. Defending America, however, also consists of researching new weapons, promoting morale and drafting new legislation.
One last thought: