WILL LOOSER FITS UNLOCK MORE OPPORTUNITIES FOR SUSTAINABLE DENIM?
The shift away from skinny jeans, while bad for geriatric millennials, could be good for the environment. sourcingjournal // Related: A new study from WashU found that 82% of consumers would now pay more for a value-aligned brand, 43% of people would pay twice as much and 31% would buy the value-aligned brand at any price.
FACEBOOK DEBUTS ‘LIVE SHOPPING FRIDAYS’ FEATURING BEAUTY, FASHION AND SKINCARE BRANDS
Abercrombie and Fitch and Sephora are among the brands participating. techcrunch // Related: Brands craving connection with consumers turn to livestreaming. retaildive Also interesting: How Beekman 1802 — purveyors of goat soap — became a livestream shopping behemoth. glossy
HOW A SPOTIFY PLAYLIST BECAME GEN Z’S TRL
“Generation Z decides for itself what the next big thing is, whether anyone who owns a suit notices or not.” A solid look at the power of Lorem. w
WHAT ARE PEOPLE SHOPPING RIGHT NOW? VOGUE TOOK TO THE STREETS TO FIND OUT
The youths are buying UO sweatshirts, Bottega Veneta Crocs, and lots of Celine. vogue
WHAT GEN Z IS REALLY WEARING TO GRADUATION
Statement sleeves and silk slip dresses; no Bottega Crocs here. whowhatwear
THE INTERNET’S SHREK OBSESSION WILL LIVE ON FOREVER
Twenty years after the movie hit theaters, it remains a ubiquitous online fixation for millennials and Gen Z (even though they weren’t born when the movie came out). ringer
One last thought: