Discover more from After School by Casey Lewis
Micro-Fomo and Algo-Anxiety
"etched in rap infamy"
META HIRES ‘NOPE’ STAR KEKE PALMER TO TRY TO EXPLAIN THE METAVERSE, variety
Keke Palmer’s next role after starring in Jordan Peele’s sci-fi/Western horror film “Nope”: Hosting Meta’s “Are We There Yet?,” a video series hyping the “boundless possibilities” of the tech giant’s VR platforms. I sincerely hope they paid her a fortune.
THE AGE OF ALGORITHMIC ANXIETY, newyorker
Kyle Chayka elegantly investigates what, exactly, algos are doing to us (and more importantly to our personal taste): Besieged by automated recommendations, we are left to guess exactly how they are influencing us, feeling in some moments misperceived or misled and in other moments clocked with eerie precision. At times, the computer sometimes seems more in control of our choices than we are.
A SIGN OF THE TIMES: HOW GEN Z TURNED RAP EMO, rollingstone
Whether emo-rap can be connected to the rise in drug abuse amongst teens is debatable, but what fans collectively express is the genre’s ability to make people feel connected in their pain, even if only for the duration of a track.
WHY MADEWELL SHIFTED AD SPEND TO TIKTOK DESPITE BIGGER INSTAGRAM REACH, adage
Madewell only has around 6,000 TikTok followers compared with 1.4 million on Instagram — so why focus on TikTok? Because its group chat, a pool of around 5,000 volunteer customers who answer surveys and questions, told them to. So with that in mind, Madewell’s summer campaign centered around the hashtag #jortcore, in an effort to promote jean shorts. The hashtag has exceeded 52 million views.
One last thought: