Nuuly Cool and Flush Holidays

A notable “generosity of spirit”

Join thousands of execs from CAA, Facebook, Nike, and Depop and subscribe to After School, a daily reader-supported newsletter about youth culture. Already subscribe? Consider forwarding to your coolest friend, extremely powerful boss, or friendly neighborhood billionaire.


The top stocks Gen Z are invested in (Apple…Tesla…Carnival?), another Gen Z beauty brand locks in funding, Coach demonstrates how not to win over Gen Z on TikTok, and video games are becoming a high-fashion playground.

BUY-NOW-PAY-LATER FIRMS WANT TO BE SHOPPING MALL APPS

Over the years, there have been so many attempts at being the “shopping mall of the Internet” (remember Spring? and Dote? and, uh, Verishop?). Could one of the BNPLs actually make it happen? I’m going to say…probably not, though my money’s on Klarna because they at least have the Gen Z audience and cool factor. voguebusiness

…An all-in-one shopping app isn’t an original endeavor. Google, Facebook, Shopify and many others are also vying for that designation — Amazon is currently the one to beat. Many are looking to China for inspiration, where instead of operating as a multi-brand marketplace, a central, dominant app enables brands to curate their own in-app experience. 

URBN ACHIEVES THE RETAIL-RESALE-RENTAL TRIFECTA WITH LAUNCH OF NUULY THRIFT

Urbn’s resale service, launching today, is peer-to-peer, like Poshmark, as opposed to consignment services like The RealReal and ThredUp. Customers can resell any clothes, not just from Urbn brands, for cash — or, at a 10% higher payout, for Nuuly Cash, which can be used for Nuuly rentals, Nuuly Thrift purchases, or at Urbn brands like Anthropologie and Urban Outfitters. modernretail

↳ NYC store Eva Joan can repair, customize, or upcycle anything—even your ex’s sweater. vogue

ACCENTURE SURVEY REVEALS A GENEROUS HOLIDAY CONSUMER

58% of all consumers said they aim to buy from local and independent retailers this holiday season, with 70% of Gen Z shoppers planning to do most of their holiday shopping in-store. Oh, and they’re spending big. wwd

WHEN THE PANDEMIC FORCED YOUNG ADULTS TO MOVE BACK HOME, THEY GOT A FINANCIAL EDUCATION

Turns out Gen Zers aren’t exclusively getting their only financial education from TikTok. Encouraging! wsj

A NEW SURVEY HAS FOUND THAT ALMOST HALF OF CHINA'S URBAN YOUNG WOMEN DON'T PLAN TO GET MARRIED

After Vice’s “Chinese Women Are Dumping Their Boyfriends Over a Feminist Comedian” piece yesterday, reeeeally interesting (if not altogether surprising) insights here. insider

THIS GEN Z FOUNDER IS BUILDING A MEDIA EMPIRE FOR DISABLED TEENS

This remains cool as hell. “Four years ago, frustrated with the lack of disabled teen representation online (and inspired by Tavi Gevinson’s millennial brand ROOKIE),” 19-year-old Elizabeth Flores founded Cripple Media, the first Gen Z digital platform for, and created by, teens with disabilities. pcmag


One last thought: