

Discover more from After School by Casey Lewis
Kith partners with OshKosh on an extremely cute kids collection, teen spirit rules at the U.S. Open, what it means to be “chronically online,” Ray-Ban debuts smart sunglasses, Gen Z really, really loves Jennifer Aniston (even though they weren’t born when Friends was on TV), and…
HOW TIKTOK FASHION PUB RAG REPORT GETS BRAND DEALS
In less than a year, Kyra Media’s “Vogue for Gen Z” has racked up 1.3 million followers, yet the “digital fashion publication hasn't even launched a website — it is still a private page that reads in all caps: Coming soon.” As someone who previously worked at a teen magazine (Vogue for millennials, if you will) that was largely beholden to tech platform whims (at the time, Facebook’s), it makes me veryyy nervous for them that they don’t have more ownership of their audinece and I hope it’s something they’re actively prioritizing. insider (paywall, but you can read on Pocket)
TWITTER TAKES ON FACEBOOK GROUPS WITH INVITE-ONLY COMMUNITIES
Twitter users can now be invited to an initial batch of Communities that include #AstroTwitter, #DogTwitter, #SkincareTwitter, and #SoleFood (a group for sneaker enthusiasts). Once people join a Community, they can tweet directly to other members rather than to just their followers. Kinda like an old-school forum (or, well, Reddit.) theverge // Related: Bitching, backstabbing, and boundaries redrawn on Instagram close friends. dazed
MEMORIES OF TERRIBLE TUESDAY, A 9/11 MESSAGE BOARD FOR TEEN GIRLS
Speaking of forums, I was obsessed with them when I was a teen (gURL.com was my go-to), and this piece — about searching for meaning post-9/11 on Teenmag.com’s message boards — is extremely worth reading. input
For 20 years, I’ve kept another part of my 9/11 experience mostly to myself: the year I spent afterward on Teen magazine’s Terrible Tuesday message board, a bright pink and purple space for girls to discuss the Sept. 11, 2001 attacks.
HOW GEN Z IS REDEFINING OUR IDEA OF “HIGH FASHION”
A Facebook group dubbed "High Fashion Talk," which currently boasts roughly 46,000 members, is a “sartorial safe haven” for young fashion enthusiasts. (Really challenges the “but teens aren’t on Facebook!” notion.) coveteur
AS 'BUY NOW, PAY LATER' SURGES, A THIRD OF U.S. USERS FALL BEHIND ON PAYMENTS
It’s really too bad we didn’t see this coming… reuters // P.S. In tomorrow’s deep dive — for paid subscribers only — I’m looking into how Klarna is impacting (to, uh, put it lightly) Gen Z’s consumption habits. Upgrade here, if you’d like to read it.
One last thought: