PacSun Dogecoin and TikTok Skepticism
"The giant wardrobe in the sky"
Squid Game star Jung Ho-yeon is the new face of Louis Vuitton, Yara Shahidi is now Dell’s creative advisor (ngl the ad makes me want a Dell), the Britney-Madonna VMA kiss is now an NFT, and Y2K fashion is officially luxurified.
ADAM SANDLER AND OLIVE GARDEN ARE HUGE WITH GEN Z, PROVING EVERYTHING IS CYCLICAL
This is from the Piper Sandler survey I covered yesterday, but this headline/angle was too good not to highlight. Adam Sandler (no relation to Piper) is (kinda bizarrely?) teens’ top celebrity; other Gen Xers in the top five include Kevin Hart (42), Dwayne “The Rock” Johnson (49), and Kanye West (44). Gen Z just really loves the Xers! fastco
WILL GEN Z EVER GIVE UP ITS DANGEROUS LOVE OF FAST FASHION?
Hoo boy, these quotes! guardian
Alessia Teresko, a 21-year-old student from Nottingham, seldom wears the same outfit online twice. Which is why, last month, for a friend’s birthday, she bought a minidress: a 70s-style Zara dress in a swirling print, for which she paid £27.99. On Instagram, she posted a photograph of herself in her new dress, with a caption that read “Besties wknd”. The post racked up 296 likes and with it, Teresko’s Zara purchase was sent to the giant wardrobe in the sky. (Namely, the Depop account, where she resells the clothes she no longer wears.) “I can’t take another picture in it because I already posted it,” says Teresko. “I know that sounds very superficial.”
BUY NOW, PAY LATER SHOPPING APPS MAY BE GETTING YOUNG PEOPLE INTO DEBT
I simply did not see this coming. input
INSTAGRAM ADMITS THAT IT PROMOTED PRO-EATING DISORDER CONTENT TO TEENS
You think it can’t get any worse and then… dazed
↳ The Verge just published its annual tech survey. A lot of people have pretty unfavorable opinions about Facebook and Instagram these days — not exactly a surprise — but interestingly TikTok doesn’t fare much better: 31% of people who recognized the brand say it has a negative impact on our society, and it’s the brand people most distrust when it comes to personal information. verge
↳ Speaking of consumer skepticism: Uber, Lego, and Sony are among the most hated brands on Twitter. input
GEN Z TELLS US HOW TO GET TIKTOK FAMOUS
An interview with a cool Gen Z about how to make content go viral on TikTok. (I think the real secret to making content go viral on TikTok is simply to be a cool Gen Zer, which is easier said than done, especially for brands.) bustle
GEN Z FASHION RETAILER PACSUN NOW ACCEPTS CRYPTO
They’ll support 11 cryptos under BitPay, including Bitcoin, Ethereum, and Dogecoin. pymnts
The announcement comes just three weeks after the brand tweeted this:
One last thought: