

Discover more from After School by Casey Lewis
Reddit saw Glossier's downfall coming; you’re about to see this $228 bag everywhere (if you aren’t already); the rise of the preacher-influencer; and, speaking of preachers, Justin Bieber enters the Bored Ape NFT chat with $1.3 million purchase.
GIRLBOSS CULTURE JUST WON’T DIE, dazed
A recent survey indicates that girlboss culture has seeped into young people's — and not just millennials — brains, a sign that “hustle culture is Gen Z’s way of rebelling against the tough economic conditions handed down to them.”
IN PARIS, FASHION IS BACK—AND SO ARE THE CROWDS, vogue
“Powered by thriving fashion discourse on TikTok, Instagram, and Twitter, Millennial and Gen Z commentators are making the street scene the story.” (Also back, apparently, is Sundance parties, even though Sundance itself was canceled.)
HOLLYWOOD AGENCIES ARE BETTING BIG ON TIKTOK TALENT AS THEY SEEK TO WOO GEN Z AUDIENCES, cnbc
This is hilarious: “When TikTok creator Boman Martinez-Reid first got an email from Creative Artists Agency he ignored it. As an Ontario native, he saw the acronym CAA and assumed it was CAA Insurance, a major car insurance company in Canada.”
BYTEDANCE DEBUTS IN THE METAVERSE WITH NEW SOCIAL APP, jingdaily
ByteDance, the owner of TikTok, is testing a metaverse social app called Party Island, which “creates a parallel online universe, where people can meet up, chat and join events in real-time, but through avatars instead of in the real world.”
GEN Z, MILLENNIALS PRIORITIZE DELIVERY APPS OVER STREAMING SERVICES, progressivegrocer
Most everyone has Netflix, but literally everyone has Amazon Prime, I guess.
‘2021 WAS A GOOD YEAR FOR THE U.S. WINE INDUSTRY,’ SAYS SILICON VALLEY BANK, BUT BIG CHALLENGES LOOM AHEAD, forbes
As someone who cares deeply about wine (sorry to be that person but I am), I care a lot about the future of the wine industry. There’s this idea that Gen Z doesn’t drink alcohol — wine and beer, especially — but “has this always been the case, perhaps? That the young do not drink much wine, and as they grow older, they get a taste for it?” I’m going to say yes, and not just because I really like wine.
One last thought: