Sailor Moon and Instagram Memers
Sailor Moon and Instagram Memers
sad-girl anthems
TikTok is testing a way to reset your For You page; Jimmy Choo unveils major collaboration with Sailor Moon; Harry Styles won Album of the Year, while Beyoncé broke the record for the most Grammy wins.
Today’s letter is brought to you by Day One Agency
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“MEET PEOPLE WHERE THEY ARE”: LEGACY MEDIA WANTS A PIECE OF THAT GEN Z TIKTOK MOJO, vanityfair
“Photo, video, data visualization, graphics, and how we combine those things — that’s not being done with a ton of sophistication on TikTok, and we can do it extremely well,” says NYT’s Steve Duenes, who is helping craft the newspaper’s recently-launched TikTok. It’ll be interesting to see how their strategy evolves because on TikTok, weird and candid works better than “a ton of sophistication.”
INSIDE THE LONELY AND SURPRISINGLY EARNEST WORLD OF POLITICAL TIKTOK, vox
As TikTok faces a potential ban and growing national security concerns, a few politicians are hanging on — and posting through it.
FANATICS HIRES GOOGLE EXECUTIVE TO LEAD PUSH INTO LIVE-STREAMED SHOPPING, wsj
Yet another sign that livestream shopping will (eventually?!) take off in America: The sports merchandise company that reached a $31 billion valuation in December just hired Nick Bell, who was vice president of content at Snap for years, to build out Fanatics Live. The new division will host video events led by digital content creators and influencers who focus on trading cards.
INSTAGRAM MEMERS ARE PERFORMING IN SOLD-OUT LIVE SHOWS, gizmodo
Annie Rauwerda is part of a growing group of funny, often faceless people behind social media meme accounts who are taking their talents to stages around the country in an unexpected evolution of online humor: sold-out live show.
INTRODUCING NICO PARKER, THE BREAKOUT STAR OF THE LAST OF US, thecut
A great profile on the rising star.
Parker is a typical Gen-Z 18-year-old: She’s obsessed with Phoebe Bridgers (the singer-songwriter’s sad-girl anthems were a fixture on her 2022 Spotify Wrapped), she can’t wait to finally get a real ID (“Not that I’ve ever had a fake one”), and she looks to her astrological chart for guidance (musician Lucy Dacus once told her she has “the most interesting big three” signs). “I’m so aware of how young 18 is,” Parker says. “But I’m also horrified because I feel like that means you’re an adult.”
A NEW LOOK FOR THE GANNI GIRL, harpersbazaar
Halie LeSavage digs into the rise of “Ganni Girls,” the brand’s superfans who “have turned the Copenhagen-based label’s playful mish-mosh of technicolor sweaters and flouncy dresses into the city’s most recognizable exports. They propelled what was once a local cashmere brand into a reasonably-priced force sold at 600 retailers around the world, with over one million Instagram followers to boot.”
WHY AREN'T MOVIES SEXY ANYMORE?, time
This tweet pretty much sums it up, I think.
And one last thought:
I like the topics of the newsletter but I feel I cannot grab the ideas with your summaries. The content is more of a teaser to click on the links than a synthesis of what's happening. Also I miss some pictures like for the Jimmy Choo x Sailor Moon couldn't you have put the shoes in the newsletter rather than having me to click to see them?