Puma hired A$AP Rocky as creative director of Formula 1 partnership; Reformation just debuted a collaboration with model Camille Rowe (their second high-profile collab this month); Meta’s Kendall Jenner AI avatar roasted 818 Tequila; and Marisa Meltzer’s Glossier book is getting the Amazon TV treatment (who are we casting as Emily?).
In yesterday’s lette…